Advertisement Or A Prank?

The motorcycle manufacturers are on the race of availing the cheapest motorcycles and gaining maximum market share. Every now and then a new manufacturer comes up with different concepts and sometimes tying up with some financial institutions. Some times back when motorcycles were higher end products and only rich people would afford a motorcycle. The context has changed as of now because a motorcycle has become more of a necessity than a worthy possession. Many finance companies have already introduced a zero percent installment scheme which means everyone can buy a motorcycle without any financial difficulties and without having to pay further interest.

Recently I saw an advertisement in a local newspaper. It was an interesting one. The offer was like this.

Just deposit a sum of Rs.110,000.00 for six years and the Rs.100,000.00 back but with no interest would be given. On the immediate deposit, they would avail you a motorcycle. The advertisement also reads, get a motorcycle for 10,000.00 (not everyone can be fooled). The motorcycle however could also be purchased on a lump sum amount of 85,500.00.

There are so many financial institutions with different schemes like offering exactly the double of the deposited amount in a stipulated time period. If anyone is willing to start a fix deposit in any commercial banks would offer them more than 10,000.00 for six years and talking about newly established financial companies offer more than anyone can every imagine.

So this advertisement is merely focused on those people who simply read it and take it as a good offer without calculating anything and to those people who desperately want to own a motorcycle.